Terms & Conditions

Iceland Naturally respects your right to privacy. We have developed this Privacy Statement to inform you about our practices. Please direct questions regarding this Privacy Statement to icecon.ny@mfa.is.

By accessing Iceland Naturally.com and by using the services provided on this website, the user hereby accepts Iceland Naturally's privacy policy.


Privacy is a concern to most Internet users. Iceland Naturally is acutely aware of, and sensitive to, the privacy concerns of our visitors. If you are registering to use the site you will be asked to provide certain information. We are asking for this information solely for the purpose of providing the best service possible. Be assured that we do not share or sell personal information about our customers or site visitors to third parties.

Iceland Naturally collects information about users in three ways:

Traffic Data:

Each time a visitor enters IcelandNaturally.com; information is collected about your domain name / IP address, referring URL, browser and platform, time of visit, pages visited and searches performed.

Aggregated traffic data may be shared with potential advertisers, research firms, and business partners for demographic purposes. When used in this aggregated form no one will be able to identify or contact you.

Use of Cookies:

A "cookie" is a piece of information that our website sends to your browser, which then stores this information on your system. A cookie allows our website to "remember" information about your preferences either until you exit your current browser window (if the cookie is temporary) or until you disable or delete the cookie. Many users prefer to use cookies to help them navigate a website as seamlessly as possible. Cookies are also used for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Iceland Naturally may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Iceland Naturally’s behalf.

Iceland Naturally uses cookies in connection with the following:

  1. General session control on IcelandNaturally.com, hereunder in connection with language version control.
  2. Collection of user statistics.
  3. General session control in connection with online booking on the booking system integrated with TouristOnline A/S.

You should be aware that cookies contain no more information than you accept, and they are not able to "invade" your hard drive and return to the sender with personal or other information from your computer. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. As mentioned above, by using this website, you consent to the processing of data about you by Iceland Naturally in the manner and for the purposes set out above.

Information provided by you:

In general, Iceland Naturally only collects personal information when you register for a newsletter, sms-service, order brochures or participate in competitions in order to provide you with the service ordered.

Use of E-mail Addresses:

By becoming a subscriber you consent to receive from us by e-mail our e-newsletter and details of other special offers which we may think may be of interest to you.

Subscribers may "opt out" of the e-mail communications offered on the site at the foot of the form where you subscribed originally or at the bottom of the e-mail communication. If you change your mind you can always reverse your decision later.

Sending You Responses and Updates:

We generally respond to any e-mail questions, requests for service or information, and other inquiries we receive. We may also retain this correspondence to improve our services and website.


From time-to-time we may request information via surveys. Participation in these surveys is completely voluntary and you always have a choice whether or not to disclose this information. Survey information will be used to monitor or improve this website, and to improve our customer service.

Third-Party Websites and Applications:

Iceland Naturally uses commenting and social media plug-ins and third-party websites. We use those third-party services to interact with visitors and to build our community on social media. We also use these third-party services to measure the number of visitors to our website, to interact with visitors on the site, and to make our website more useful to visitors.

In such cases, the third-party application may request an email address, username, password, internet protocol (IP) address, and geographic location for account registration or sign-in purposes. Iceland Naturally does not use those third-party websites or services to collect personal information from individuals. Any personal information collected by the third-party website will not be stored or transmitted by Iceland Naturally. Iceland Naturally has no control over or access to specific login information or any other sensitive personal information provide to third-party websites.

Privacy Policy Enforcement:

If you feel that Iceland Naturally is violating this Privacy Statement, please contact us at icecon.ny@mfa.is.

Apart from information necessary for sending out the newsletter and the sms-service any collected information is stored for no longer than necessary and in any case for a maximum of 2 years.

If you wish to know which information is currently stored regarding you, simply contact Iceland Naturally by sending an e-mail to icecon.ny@mfa.is.