Sigtryggur Baldursson is the managing director for the Iceland Music Export office, IMX. He is also a veteran musician.Outside of Iceland he is best known for his work with Björks first band, the Sugarcubes, from ́86 – ́92, and one of the owners of their music label, Bad Taste (Smekkleysa). He has also worked extensively with Emiliana Torrini. IMX owns IA which manages the Iceland Airwaves festival which is Iceland’s biggest showcase for music.
His current projects include the percussion ensamble Parabolur that utilizes telecommunications satellite covers. He regularly plays percussion with various icelandic artists like Kippi Kaninus, and sometimes sings with his calypso band Bogomil Font. Recently he scored some music for film and theater and occasionally makes short films like Fencing. Between 2011 and 1013 he also produced a television series called Hljómskálinn about music in Iceland.