Ingibjorg Greta Gisladottir is the CEO and creative director of Reykjavik Runway, a multi-faceted design and events management and marketing company. Ingibjorg Greta has worked with fashion accessory brands like Saga Kakala, who was most notably seen on Alicia Keys on the US version of The Voice. Prior to working for Reykjavik Runway, Ingibjorg worked to produce the Reykjavik International Film Festival in 2014 and 2015.
Ingibjorg Greta was also the former managing director of the House of Ideas, a joint project between Reykjavik University and Iceland Academy of the Arts, where the creative industry, technology, science and business are brought together to provide support to emerging entrepreneurs. She was also a board member of the Association of Business Women in Iceland, as well as an active participant in the Icelandic start-up scene. Most importantly, Ingibjorg Greta a firm believer that design can change the world.