On April 7th, Icelandic Water Holdings announced the signing of an agreement with retail travel concessions company, the HMSHost Corporation, to market and distributed Iceland’s ward-winning CarbonNeutral® natural spring water in 152 HMSHost locations. The new deal means that Icelandic Glacial bottled water will be available in at least 23 major US airports and in travel plazas on 12 major US motorways, including the New Jersey Turnpike.
“Icelandic Glacial’s partnership with HMSHost will deliver our natural spring water from Iceland to dozens of prestigious locations around the United States,” said Jon Olafsson, chairman and co-founder, Icelandic Glacial. “By supplying water to HMSHost retail outlets, Icelandic Glacial offers travellers an environmentally responsible and refreshing bottled water option while they are on the road.”
Airports included in the new scheme include Washington Dulles International, Miami International and Hartsfield–Jackson Atlanta International Airport.“HMSHost is committed to sustainability and lessening our environmental impact as much as possible,” said Joan Ryzner, senior vice president, HMSHost Retail. “By partnering with Icelandic Glacial we’ve not only chosen a company with a superior product offering but also added another like-minded business to our portfolio of sustainable suppliers. Several years ago, we created our StartSomewhere® program to educate our own employees as well as consumers on the importance of reducing waste, using recyclable packaging materials and reusing of materials whenever possible. We’re delighted to welcome Icelandic Glacial into this program.”
As the world’s first CarbonNeutral® certified bottled spring water for both product and operations, Icelandic Glacial delivers a water of exceptional purity to consumers with a “net zero” carbon footprint.